Case study


This number one pizza chain restaurant in Canada has several hundred restaurants across the country and offers a variety of delicious items such as pizza, gourmet pasta, and hamburgers. It serves more than 40 million guests annually.

The company’s goal was to make their ad investment profitable in two ways: by generating new traffic through two strategies. The intent was to increase the traffic in their restaurants.

Solution


This company wanted to increase their in-store visits across a large portion of their restaurants over three months. We therefore relied on Geotargeting and GPS Retargeting to drive results.

How did we do this? We targeted visitors of their main competitors within the area.

Discover our strategies

Results


GPS Retargeting

402,525

Impressions
0.18 %
Average CTR
269.7 %
Geo Lift
736
Clicks
3 Months
Ad Campaign Duration

888

In-Store Visits

Geotargeting

1,697,659

Impressions
0.16%
Average CTR
3 mois
Ad Campaign Duration

2,773

CLICkS

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